Category: Uncategorized

Announcement from

There is no easy way to say this.. is closing.

It is a hard decision to take but the action still has to be done.

The website will be closed on 10 October 2014 .

This includes:,, and our mobile application

For our team, is a precious belonging that we carefully build and maintain with all of our heart. Unfortunately, has not attracted large enough audience to sustain itself. The team already tried the best for the past year, but the current condition is too much far apart if compared to the initial goal that we had in mind.

All the functions on the website still work normally until the assigned date, thus you still have the time to download all your pictures from the website.

We are more than grateful to have had the opportunity to be a platform for fashion lovers (including you) to share what they love. It is always sad to say good bye, but we all hope it is for the better. Thank you so much for all your support so far!


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Hello WhatIWear Fashion Bloggers!

Summertime is here!
Along with it, WhatIWear contest is back!
Plus, for you who didn’t know yet, United Nation proclaimed June 8th as World Ocean Day!

So, Summer + Ocean + Fashion = what?
Y’all know the answers right? It’s Itsy Bitsy Teenie Weenie Bikini!
Girls, wear your bikini, Tankini,Trikini, Skirtini, pick one that suits you best.
Boys, of course you’re invited too, wear your best swim briefs, swim jammers or boardshorts.

The one who can bring the spirit of summer till we could feel the sunlight just
 by looking at your picture will get
$200 ASOS VOUCHER! (beach/ocean background is a plus)

Put “WIW SUMMERTIME” as the title of your look

Contest Ends at the end of summer.
Good Luck!


April Contest

Hello WhatIWear Fashion Bloggers!

As Spring come, WhatIWear want to celebrate EASTER with you!

We want to liven up and spread the spirit of easter through the thing we all know and love, Fashion!

Throw your bleak and plain garb, It’s time for color and pattern!

Wear colorful patterned clothes and post on

And put ‘WIW EASTER PARADE‘ as the title of your look

Be vibrant, be vivid, decorate yourself with the most alluring pattern.

May you find our easter egg, $200 ASOS Voucher!

Contest ends at the end of April

Good Luck!


22605-701312-S9DKw8FvijyncuG-Earth Hour Contest

 Hi WhatIWear Fashion Bloggers!

This month, WhatIWear want to spread the awareness of EARTH HOUR

We want to help WhatIWear Fashion Bloggers to show the support to earth hour in a fashionable way!

It’s really simple!

You just need to wear black and post your look on

And put ‘WIW SUPPORT EARTH HOUR‘ as the title of your look

By doing this, WhatIWear will help you to give $100 donation to WWF

and also give you extra $100 ASOS shopping voucher! 🙂

Contest ends at the end of March

Good luck and let’s show our earth some love!



Hello WhatIWear Fashion Bloggers!

Let’s celebrate this month of love together!



 Find someone to be your partner in this contest (doesn’t have to be the opposite sex)

Both of you must be a member of

(You can find someone from and ask them to be your partner, or find your friend and ask them to sign up)

Plan a couple themed outfit with your contest partner and upload your individual picture on

Put the hashtag #WIWVDAYCONTEST as well as your partner’s look URL in the description box of your look

If you have instagram also share your picture on instagram with hashtag #WIWVDAYCONTEST


Winner will be chosen by WhatIWear team

The lucky couple will get $200 ASOS voucher to shop together ;)

Contest ends at the end of February.

Spread the love ! ❤



It’s almost pretty sure that everyone including fashion’s lover and fashion’s believer has patterns painted on their clothes in their wardrobes. Even the worldwide designer also never left the pattern behind in every fashion week in their runway. You can see how pattern become a part of mode by looking at the designer’s collection even in summer, fall, spring or winter.

Well, for student in University of Indonesia patterns become their besties because it is work for any situation and easy to be mixed and matched. Moreover, patterns also become one achievement in rocking their class, no wonder it will easily find someone wearing patterns in University of Indonesia.




Stripe tees are probably the most favorite because it’s safe and easy. Not only for girls, some guys also spotted wearing so much stripe tees, because it can make them look effortless great.  Many of boys putting basic jeans to go with it, but some girls decided to be a bit more feminine and girly by wearing skirts or chose dresses with stripes on them.

Stripes trend doesn’t stop on t-shirt. Skirts and dresses are some of alternatives to match the zebras in the zoo or zebra (cross) on the street.  Adding t-shirt and cardigan is such an easy way to look more stylish and comfortable during their busy sunny day.

Another kind of patterns also spotted rocking the college runway. Other than the hip stripe tops and dresses, pattern pants could be the new jeans. Patterns pants could be an easy fashion statement to combine with a simple tee or shirt. The more crowded the pants, the edgier their style could be.